Terms & Conditions

Effective Date: 5th April 2026

These Terms and Conditions (“Terms”) govern your use of the TrueHit website and services. By accessing or using our platform, you agree to be bound by these Terms.

1. About TrueHit

TrueHit is a traffic intelligence platform that analyses website traffic and provides classification insights including, but not limited to, human, bot, and suspicious activity.


2. Use of the Service

You agree to:

  • Use TrueHit only for lawful purposes
  • Not misuse, interfere with, or disrupt the platform
  • Not attempt to reverse engineer or replicate the service
  • Provide accurate account information where required

We reserve the right to suspend or terminate access if these terms are violated.


3. Accounts and Subscriptions

  • Access to certain features may require an account
  • You are responsible for maintaining the confidentiality of your login details
  • Subscription fees are billed as agreed at the time of purchase
  • Failure to pay may result in suspension or termination of service

4. Data and Insights

TrueHit provides traffic analysis and classification based on available data and behavioural patterns.

  • All classifications are probabilistic, not guaranteed
  • Insights are provided for informational purposes only
  • You are responsible for decisions made based on this data

5. Acceptable Use

You must not:

  • Use the platform for unlawful, harmful, or fraudulent activities
  • Attempt to gain unauthorised access to systems or data
  • Use the service in a way that could damage performance or availability

6. Intellectual Property

All content, technology, and intellectual property relating to TrueHit remain the property of TrueHit.

You may not copy, reproduce, distribute, or create derivative works without permission.


7. Third-Party Services

TrueHit may rely on third-party data providers and services. We are not responsible for the accuracy, availability, or reliability of these external services.


8. Limitation of Liability

To the fullest extent permitted by law:

  • TrueHit shall not be liable for any indirect, incidental, or consequential loss
  • We do not guarantee uninterrupted or error-free service
  • We are not responsible for financial losses, including advertising spend

Use of the platform is at your own risk.


9. Termination

We reserve the right to:

  • Suspend or terminate access at any time for breach of these Terms
  • Modify or discontinue the service without prior notice

10. Changes to Terms

We may update these Terms from time to time. Continued use of the service constitutes acceptance of any changes.


11. Governing Law

These Terms are governed by the laws of England and Wales.


12. Contact

For any questions regarding these Terms, contact:

TrueHit
info@truehit.co.uk